The beach takes its name from the white clay layer visible near the top of the cliffs—morro branco means "white hill"—though the bluffs display a remarkable spectrum of earth tones. Walking along their base, you'll see bands of rust-red iron oxide, pale cream calcium deposits, yellow sulfur-tinted layers, and pockets of deep burgundy compressed sediment. Local artisans sell bottles filled with these colored sands arranged in intricate patterns, creating miniature landscapes inside glass.
“The multicolored sedimentary cliffs function as both natural art installation and geological textbook, with walkable passages and dramatic erosion patterns.”
Long-tail boats moored in clear water
The beach itself is wide and flat, with gentle waves that barely crest before sliding up the sand. This makes it ideal for children, who wade waist-deep without encountering serious surf. The water stays relatively warm year-round, and natural pools form at low tide between small rock outcroppings—perfect for young snorkelers to spot small fish. Vendors patrol the beach selling coconut water, grilled tapioca, and fresh fruit, while families cluster under rented umbrellas or in the natural shade provided by the cliff overhangs.
You can arrange a cliff walk through the ravines and passages carved into the bluffs, exploring spaces where the walls close overhead to create natural tunnels. The guides—usually local teenagers—lead groups through the labyrinth, pointing out specific color patterns and explaining the geological formations. The sand walls stay cool even on hot days, offering respite from the sun. Some passages open onto hidden coves accessible only at low tide, small crescents of sand enclosed by multicolored walls.